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VIVID TO ADVANCE RELEASE OF 'MONTANA FISHBURNE' MOVIE DUE TO STRONG DEMAND

VIVID TO ADVANCE RELEASE OF 'MONTANA FISHBURNE' MOVIE DUE TO STRONG DEMAND

LOS ANGELES -- (August 3, 2010) – Responding to unprecedented demand from consumers and retailers, Vivid Entertainment has decided to advance the release an XXX movie starring Montana Fishburne by eight days.
 
The self-titled movie was originally scheduled to be released nationwide on Wednesday, August 18th but will now be available in stores and online through vivid.com on Tuesday, August 10th.
 
Ms. Fishburne is the gorgeous 19-year-old daughter of Tony and Emmy award winning actor Laurence Fishburne.  The steamy movie came about after she initiated a meeting withSteven Hirsch, founder/co-chairman of Vivid, the world's leading adult film company.  She explained how an adult movie fit into her career plan and said she was ready to make one immediately, telling Hirsch she greatly admired what Kim Kardashian has accomplished after Vivid released her sex tape, "Kim Kardashian Superstar."  She told Hirsch she hoped her own XXX movie would boost her Hollywood career.
 
With an emphasis on "thrill sex," "Montana Fishburne" follows the wildly uninhibited Montana through a series of erotic scenes in which she has an opportunity to display sexual enthusiasms.
 
"We knew there would be interest in this movie but we didn't anticipate that it would be quite so strong," said Hirsch.  "We're hoping the earlier release will help Montana realize her ambitions a bit sooner."
 
About Vivid:
Founded in 1984, Vivid has always placed heavy emphasis on high quality erotic film entertainment and has created wide brand-name awareness through its films, innovative marketing and a licensing program that extends to advertising, apparel, book publishing, and a range of other products. TV audiences have gotten to know the company's management and talent through two recent seven part series on Showtime, "Debbie Does Dallas…Again" and "Deeper Throat." In addition to its Vivid-Celebimprint famous for celebrity sex tapes, the company is known for its popular Vivid-Alt and Vivid-Ed labels and recently announced the launch of a new Vivid Superhero imprint. The Vivid website, www.vivid.com has a large and loyal following of fans of Vivid movies.